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Issue #8 - June 18, 2002
Hello!
Welcome to the latest issue of search engine facts.
1. Facts of the week: Search terms in URLs on AltaVista
Some Web site promotion experts recommend that you use your most important search term in the URL of your Web site so that search engines rank your site higher.
We examined this statement in our search engine ranking study. For example, when searching for the search term "shoes", we counted the URLs "www.nice-shoes.com" and "www.axandra.com/shoes/index.htm" as URLs that contain the queried search term in the URL. We tested a total of 1721 search terms on AltaVista and analysed 17,210 Web page URLs for this fact.
The result on AltaVista was that 81.78% of all #1 results on Altavista did not contain the queried search term in their URL. 18.22% of all #1 results on AltaVista did contain the queried search term in their URL. We found similar results for positions 2-10 on AltaVista.
It seems that it might help a bit to include a search term in the URL of a Web page to obtain a better ranking onsearch engines. This factor should also be considered when optimizing your site for search engines.
http://www.axandra.com/search-engine-studies/index.htm
If you want to know if a search term in the URL helps on Google, Inktomi or other search engines, check out our other studies:
http://www.axandra.com/search-engine-studies/index.htm
2. Special announcement: ARELIS 3.0 now available!
Instead of our usual series "19 common mistakes that prevent your Web site from getting top rankings on search engines" we're announcing the release of version 3 of our popular software product ARELIS this week. Our "19 common mistakes..." series will continue next week at this place.
We've just release ARELIS 3, the latest version of our popular link building software product. If you want to get targeted traffic to your Web site, you should check out ARELIS:
http://www.Free-Hit.com/arelis/index.htm
So far, ARELIS has received the following ratings:
5 out of 5 - Tucows.com
5 out of 5 - FileHungry.com
5 out of 5 - Versiontracker.com
4 out of 5 - BlueChillies.com
5 out of 5 - FileTransit.com
5 out of 5 - SofoTex.com
5 out of 5 - SharewareJunkies.com
5 out of 5 - Editor's Pick - SoftLandMark.com
"After demo-ing many disappointing reciprocal link software packages, we were very excited to come across one which finally "gets" link promotion. If you are looking to increase the number of links to your Web site, we cannot recommend ARELIS strongly enough!"
Barry Brooks, Link-Promotion.com
"If you're serious about promoting your site then you need this program."
Simon Baillie, SharewareJunkies.com
http://www.Free-Hit.com/arelis/index.htm
ARELIS is a top rated software program that helps professional webmaster to get more reciprocal links. Those links bring you targeted traffic to your Web site and help you to obtain higher search engine rankings.
Danny Sullivan of SearchEngineWatch.com writes:
"All search engines can determine the popularity of a page by analyzing how many links there are to it from other pages. Some engines give pages with lots of links, or links fom important Web sites, a relevancy boost."
With ARELIS, you'll get as much good links and customers to your Web site as possible. Just download the free demo:
http://www.Free-Hit.com/arelis/index.htm
The new version 3 has many new features that makes building a successful link network easier than ever.
3. Previous articles
http://www.free-seo-news.com/newsletter7.htm
http://www.free-seo-news.com/newsletter6.htm
http://www.free-seo-news.com/newsletter5.htm
Robots.txt on 6 search engines
http://www.free-seo-news.com/newsletter4.htm
http://www.free-seo-news.com/newsletter3.htm
http://www.free-seo-news.com/newsletter2.htm
4. Recommended resources
* ARELIS 3.0 now available!
As mentioned above, ARELIS 3.0 has been released. The premier software tool for finding, requesting and managing reciprocal links gets even better.
http://www.Free-Hit.com/arelis/download.htm
* Check your Web site popularity today!
" compares the popularity of your Web site with other (competitor) Web sites. It checks the link popularity on 5 search engines. Best of all, it doesn't cost you a penny because it's freeware! Download it now:
http://www.CheckYourLinkPopularity.com
* We pay you up to US$139.98!
http://www.Free-Hit.com/affiliates.htm
http://www.axandra.com/webmaster-resources/index.htm
View this link page to see what's possible with ARELIS.
Please recommend this issue to anyone you know who is interested in search engine facts. It's a good way to stay in touch with your clients, too.
If you're receiving this issue as a forward, and would like to get your own free subscription, visit
http://www.Free-Hit.com/subscribe.htm
http://www.free-seo-news.com
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